Commentary Essay Example | Topics and Well Written Essays - 250 words - 3

Commentary - Essay Example Both Habermas and Friedman have lucidly discussed how society has developed over the years, and how the public sphere has been influenced by changes in the modern world. Habermas has shown remarkable grasp over what he knows about public sphere, and has conveyed his message through classified expertise and extraordinary proficiency. He believes that the public sphere has developed through a plethora of historical phases. Public sphere has become a clouded amalgamation in the bourgeois society that is socially and industrially advanced in all aspects. The reader feels connected to the content, and is able to link the history of public sphere to its present form. Friedman has also shown great expertise over his subject matter, and the reader is able to delve deeper into how the society has become void of pure human relations due to increase in marketization and advertising. He has numbered a myriad of examples in a diction that is easier for a layman to understand. All the examples and facts are interesting to read and understand. In short, both the texts are unique in their own styles, while the internal theme − which is about the influence of historical developments that the society is under − is the

Military Essay Example for Free

Military Essay With over 12 years of civilian government, can anyone point to any tangible or credible development in our nation apart from the over inflated GSM services which was done by the Obasanjo government and only one or two state governors performing above par. The rest are just useless, this has been the case with every democratic dispensation right from the first republic. The first republic was slightly better, save some regions. The second, third and the current crops are blatant real thieves in agbada and babariga. Shame on the lot of them. I prefer the military as least we know where we stand and how far we can misbehave. Most infrastructural developments in the country where done under the military regime e.g. the famous lagos-ibadan expressway Gowon, the plan was to make that expressway all the way to ilorin. lagos international airport (known now as MMIA) Gowon building of oil refineries Gowon 3rd Mainland bridge Babangida effective law order Buhari dealing with foreign companies (e.g British Airways) Abacha plain level exchange rate Abacha festac nigeria Obasanjo -operation feed the nation Obasanjo The list is endless, but our civilian governments have been just too merciless, taking jumbo pays and doing absolutely nothing. Someone can help us check, how many bills were passed last year, instead they are always eager or will fight if their allowances are being debated Unfortunately and this is sad, we in Nigeria are not yet ripe or intellectually developed to operate a democratic government What is needed is a real tough no nonsense military ruler, who specialises in kicking back sides

Knowledge, Confidence, and Deceit in Descartes and Shakespeare :: Philosophy William Shakespeare Religion Essays

Knowledge, Confidence, and Deceit in Descartes and Shakespeare â€Å"Knowledge is power,† the English philosopher Francis Bacon once said1. It seems obvious then, that knowledge is something to be sought after, and of course it is sought after in everyday life, in thoughts, and in fiction. However, there is danger in this. Bacon’s quote no doubt refers to true knowledge, as power rarely comes from being misled. Yet, we are misled, deceived, and betrayed when in the pursuit of knowledge. A challenge then arises: how to continue in the pursuit of knowledge, something obviously necessary in life, while verifying that we are not being led astray. It seems a well thought out process for collecting knowledge is in order. Any pursuit of knowledge must begin with either an observation by the senses, or a piece of information supplied by a third party. This starting point must be verified, and then the process must move forward using a combination of Aristotelian logic, further observations and third-party information. Whenever observations or third-party knowledge is used, it must be verified carefully before proceeding. This process seems satisfactory, yet is much more complicated than it reveals on its skin. To further clarify the issue, some of the terms that have just been thrown around must be more specifically defined for their context. What is Aristotelian logic? This is simply the process of deducing truthful statements from other truthful statements. The main point here is that only a truth can imply a truth. Any findings based on a string of logic beginning with or including a false assumption cannot be trusted. This can lead to tricky situations in which the logic itself can be perfect and yet still yield a false result. What does it mean to verify something? This is where things get difficult. Since it is very hard to know if we actually know anything, we can never verify something completely. This concept is well out of the scope of this paper, but it is important to understand that complete verification is impossible, and endlessly inefficient, so we must be satisfied with a c ertain amount of verification. This wildly subjective statement poses a great problem. What is a good amount of verification? There is no answer to this question, because in fact, it differs for every situation, and even within a single situation, two people may apply different levels of verification.

Hills Like White Elephants

Everyday people make decisions that affect their future lives. Do people make the right decisions? What makes a decision a right one? What may be right to some, may be wrong to others. There are no right or wrong decisions but those that people choose and believe to be right varying from each individual. In Hemingway's realistic story, Hills Like White Elephants, Jig attempts to make a crucial change in her life by making the right decision, but is unable to because of her weak characteristic flaws. Hills Like White Elephants†, by Ernest Hemingway, is a short story published in 1927, which is set at a train station in Spain. In this story the reader eavesdrops on a conversation held by â€Å"the American and the girl with him†. Most of the story is predominately dialogue between the two characters. During this conversation, the reader may determine that the couple is at a critical point in their lives when they must make a life-or-death decision on whether the woman should have an abortion. Jig is indecisive about her decision. Even though she realizes the possibilities, she has difficulties letting go of old habits, has a low self-esteem that leads to her being submissive, and puts up a frail fight by hiding her feelings behind her sarcastic comments. Jig faces an immense decision that will change her future. She must choose between the old and the new lifestyle. It is hard for her to let go of old habits that consists of taking no responsibility and the sole intention of seeking pleasure. She must go from a young worry free rebel to a stable adult taking responsibility. It's a hard process since there are three steps to changing: realization, doing the deed, and committing to the change. She definitely realizes she needs to change, but only goes that far. The climax of the story appears when Jig is agitated by their irritating conversation and their romantic relationship. She begins to question about their uncertain future and his true feelings for her. She seems persuaded by the American when she comments on her willingness to do the operation despite her wants and needs because â€Å"she doesn’t care† about herself. At the same time, Jig begins to realize that life may not turn out the way she had planned. She likes to try new things, like the drink, but is often disappointed in the end. She indicates that it is too late for him to make things better. The American believes that Jig is being reasonable for not wanting to having the â€Å"simple† operation done so they can â€Å"be all right and be happyâ€Å" again. He informs her that he has â€Å"known lots of people that have done it† in order to convince her to have the â€Å"awfully simple† operation. He says that the pregnancy is â€Å"the only thing that bothers us. It's the only thing that's made us unhappy. † He sees the whole issue as â€Å"simple† because he does not understand the real problem that is causing the misery. When he finally leaves Jig to get their bags for the train, he observes that the other people are â€Å"waiting reasonably for their train† because in his mind, Jig is the one to blame their troubles because she is â€Å"unreasonably waiting† for a future that he cannot imagine having with her. Ironically, he is unreasonable one because he is the one causing the problems by wanting the abortion. Jig realizes that their withering relationship is not the result of her pregnancy but the result of their failure to understand each other. She realizes that they are incompatible as a couple to have a family together. Even if she does have the abortion, she can no longer stay with him because he can never give her what she longs for. Hemingway leaves the reader wondering about their final destination. He chooses the setting in the valley of the Ebro to symbolize the couple’s situation and options in life. They are on the sunless and barren side of the mountain where they can only see hills that looks like white elephants. At the end of the story, the American remarks â€Å"I'd better take the bags over to the other side of the station,† the side where there is growth and life. The train is representative of two different directions if life, however is unclear whether this signifies that the man has changed his mind about the abortion, or that Jig has decided to go through with the operation and leave him so they have to live separate lives. Jig has desires to change and to live a different life because she is aware of it. She is ready and willing to experience a different life while her lover is not. If so many women were to take that to heart. You should not have to chose someone else’s happiness over your own. We set our paths and no one should think that they have te right to make your own life decisions. If we make a mistake it is our mistake. Life is to precious to waste. Hills Like White Elephants Everyday people make decisions that affect their future lives. Do people make the right decisions? What makes a decision a right one? What may be right to some, may be wrong to others. There are no right or wrong decisions but those that people choose and believe to be right varying from each individual. In Hemingway's realistic story, Hills Like White Elephants, Jig attempts to make a crucial change in her life by making the right decision, but is unable to because of her weak characteristic flaws. Hills Like White Elephants†, by Ernest Hemingway, is a short story published in 1927, which is set at a train station in Spain. In this story the reader eavesdrops on a conversation held by â€Å"the American and the girl with him†. Most of the story is predominately dialogue between the two characters. During this conversation, the reader may determine that the couple is at a critical point in their lives when they must make a life-or-death decision on whether the woman should have an abortion. Jig is indecisive about her decision. Even though she realizes the possibilities, she has difficulties letting go of old habits, has a low self-esteem that leads to her being submissive, and puts up a frail fight by hiding her feelings behind her sarcastic comments. Jig faces an immense decision that will change her future. She must choose between the old and the new lifestyle. It is hard for her to let go of old habits that consists of taking no responsibility and the sole intention of seeking pleasure. She must go from a young worry free rebel to a stable adult taking responsibility. It's a hard process since there are three steps to changing: realization, doing the deed, and committing to the change. She definitely realizes she needs to change, but only goes that far. The climax of the story appears when Jig is agitated by their irritating conversation and their romantic relationship. She begins to question about their uncertain future and his true feelings for her. She seems persuaded by the American when she comments on her willingness to do the operation despite her wants and needs because â€Å"she doesn’t care† about herself. At the same time, Jig begins to realize that life may not turn out the way she had planned. She likes to try new things, like the drink, but is often disappointed in the end. She indicates that it is too late for him to make things better. The American believes that Jig is being reasonable for not wanting to having the â€Å"simple† operation done so they can â€Å"be all right and be happyâ€Å" again. He informs her that he has â€Å"known lots of people that have done it† in order to convince her to have the â€Å"awfully simple† operation. He says that the pregnancy is â€Å"the only thing that bothers us. It's the only thing that's made us unhappy. † He sees the whole issue as â€Å"simple† because he does not understand the real problem that is causing the misery. When he finally leaves Jig to get their bags for the train, he observes that the other people are â€Å"waiting reasonably for their train† because in his mind, Jig is the one to blame their troubles because she is â€Å"unreasonably waiting† for a future that he cannot imagine having with her. Ironically, he is unreasonable one because he is the one causing the problems by wanting the abortion. Jig realizes that their withering relationship is not the result of her pregnancy but the result of their failure to understand each other. She realizes that they are incompatible as a couple to have a family together. Even if she does have the abortion, she can no longer stay with him because he can never give her what she longs for. Hemingway leaves the reader wondering about their final destination. He chooses the setting in the valley of the Ebro to symbolize the couple’s situation and options in life. They are on the sunless and barren side of the mountain where they can only see hills that looks like white elephants. At the end of the story, the American remarks â€Å"I'd better take the bags over to the other side of the station,† the side where there is growth and life. The train is representative of two different directions if life, however is unclear whether this signifies that the man has changed his mind about the abortion, or that Jig has decided to go through with the operation and leave him so they have to live separate lives. Jig has desires to change and to live a different life because she is aware of it. She is ready and willing to experience a different life while her lover is not. If so many women were to take that to heart. You should not have to chose someone else’s happiness over your own. We set our paths and no one should think that they have te right to make your own life decisions. If we make a mistake it is our mistake. Life is to precious to waste.

Leadership and Organizational Behavior

Breast Cancer Society of America Funds? Mary Clayborne [email  protected] com Leadership and Organizational Behavior MGMT -591-19138 Instructor: Jacci Christopher September 21, 2012 At one point in time, I’ve thought that every one including myself knew themselves whether it was their character, personality, what they like and do not like. I figured that once you knew of these things than that means that you were going to be just fine and that you now have the knowledge and tools needed to get by in life it self.After taking this life styles inventory test, I realized that what you have thought about in regards to ones own self may not always be true. While taking this inventory, my primary results were that I scored a 99 for being affiliate, needing approval, conventional, being dependent, and also avoidance. One word that I did not understand was affiliate. So when I did my research on the word the definition that came about was from businessdictionary. com states that an affiliate leader is one that promotes harmony among his or her followers and helps to solve any conflict.They also make it where their followers feel connected to each other. This sounds like me. I love to be in a place where there is peace, love, harmony, unity as well. This particular inventory amazes me even from the start of it. My backup personal thinking styles as shown in my circumplex are oppositional, self-actualizing, and humanistic-Encouraging. Its funny how one of my second highest percentiles was humanistic-encouraging. At my church, my talent and gift and being an encourager.So this thinking style I most certainly agree with due to the fact that I find myself encouraging people all the time on a regular basis. Even when I’m at work, at church, at school or just daily doing activities and it might perhaps cause me to interact with someone. Most times I catch myself asking that particular person if they are alright or if there is anything that I can do for them. I t feels like when I say those words it feels so natural to ask them that and not like any struggles as it may feel to others. In this case I totally agree with me being a humanistic-encourager.However, I would have thought that humanistic-encouraging would have been one of the styles that gotten a high percentage, so that kind-of puzzles me. In my mind being a dependent type of person means that you rely on people for certain things. Now that I think about it I guess it’s true to a certain extent. The style that I think might be reducing my over all effectiveness would be oppositional. I don’t think that I critic everything and seems to be a negative person. I try to be as positive as I can towards any situation. If an employer sees that one of my styles were oppositional, I don’t think they would want to hire me.However, I’m willing to be more open minded about the situation of course and to gain more knowledge and wisdom as to how to handle different si tuations that may come my way. One thing that I’ve noticed is that when you are a manager or a CEO of a particular company, hearing the voice from your staff should be very vital. At my job one of the biggest issues that everyone is having is with parking. I work literally right outside of down town and so the area in which everyone parks at is for free which means that everyone including the people you work with will get there as early as possible to get a park.However, there is a paid parking lot that located right behind our building where a lot of people do not park at because of the pricing. So us as a staff, we asked the owner of the company if he could rent the parking lot out for his staff and we all would pay a monthly fee. We all should have known what the response would be, (it was no). Due to this matter trying to get to work at 6:00am and do not have to see client’s until 9:30am is quite a bother. Some times it effects my work ethics and behavior because i m at work so early and don’t have to see anyone until hours later.So when the time come, I feel tired and drained because all of my energy was used so when I got to work. When you are working with a diverse group of people, you will notice that you have to be a multitasked and able to be opened minded with new ideas that might come about. My LSI style affects my personal and professional life style. I have 8 brothers and sister. Majority of them are girls, so there would always be some types of competitiveness going on in the house. Who has the longest hair, which can clean up the best for mother’s approval, who can dance better, who can do a lot of other things better than the other.My LSI style has contributed to my child hood. It makes you think and wonder, when we were children we started to develop into our character and personality not knowing it would create our own unique self. Being a perfectionist is a style that I thought I carried very strongly. I’m assuming that its not based on the LSI inventory. I could remember times where I would get highly upset if a particular task that I was to complete was not done the way that I wanted it to be. If so, I would stop completely and never return to it.Not knowing that that style is being a perfectionist person. Did this make me different from the other children or not was a question that I wondered for years. One of the things I would like to learn while being in MGMT591 is that I’m able to learn how to blend my primary and backup styles together or balance them out so that I can become emotionally stable while on the job or in my personal life. While doing so, this would improve who I am as an employee and as a person in general. Name:  Ã‚  D01595657 |Date Survey Taken:  Ã‚   | Your LSI Styles Profile The raw and percentile scores in the table below and the extensions on the circumplex shown below depict your perceptions of how you think and behave. The CONSTRUCTIVE Styles ( 11, 12, 1, and 2 o'clock positions) reflect self-enhancing thinking and behavior that contribute to one's level of satisfaction, ability to develop healthy relationships and work effectively with people, and proficiency at accomplishing tasks.The PASSIVE/DEFENSIVE Styles (3, 4, 5, and 6 o'clock positions) represent self-protecting thinking and behavior that promote the fulfillment of security needs through interaction with people. The AGGRESSIVE/DEFENSIVE Styles (7, 8, 9, and 10 o'clock positions) describe self-promoting thinking and behavior used to maintain status/position and fulfill security needs through task-related activities. |Position |Style Score |Percentile | |1 |Humanistic-Encouraging |39 |96 | |2 |Affiliative |40 |99 | |3 |Approval |33 |99 | |4 |Conventional |36 |99 | |5 |Dependent |36 |99 | |6 |Avoidance |21 |99 | |7 |Oppositional |9 |63 | |8 |Power |2 |10 | |9 |Competitive |7 |15 | |10 |Perfectionistic |15 |20 | |11 |Achievement |25 |25 | |12 |Self-Actualizing |32 |70 | The raw scores potentially range from 0 to 40. The percentile scores represent your results compared to those of 9,207 individuals who previously completed the Life Styles Inventory.For example, a percentile score of 75 means that you scored higher along a particular position than 75% of the other respondents in the sample and, in turn, indicates that the style represented by that position is strongly descriptive of you. In contrast, a score of 25 means that you scored higher than only about 25% of the other respondents and therefore indicates that the style represented by that position is not very descriptive of you. Your LSI Styles Circumplex For detailed descriptions of each of these 12 styles, click on the circumplex graphic in each of the 12 sections. [pic] Examining your Circumplex To accurately interpret your LSI results, it is important for you to consider your score on each style in terms of its range (high, medium, or low) on the profile. The three ranges correspond to the percentile points in the circumplex and in the table above. [pic] Leadership and Organizational Behavior Assignment 1, Briefing sheet, January 2013 Jeffrey P. Bezos : An entrepreneur leader Jeff Bezos was born in Albuquerque, New Mexico and from an early age he showed his mechanical attitude developing intense and varied scientific interests. Considering this fact, his parents sent him to a special program for gifted children, where Jeff could develop his love for gadgets (Byers, 2006). When his family moved to Florida, he discovered his ‘great passion’, computers, so he abandoned his studies in Physics and got a degree on Computer science and Electrical engineering (Sherman, 2001).After his studies, Jeff Bezos started working for Bankers Trust, and at the age of 26 he became the youngest Vice President of the company (Byers, 2006). When he noticed in 1994 that internet usage was increasing by 2300% a year (Hamalainen & Saarinen, 2007), he started planning his next step, which was Amazon. com. Amazon made his appearance in 1995 with 3 micro stations in Bezos’ garage (Robinson, 2009) and its activity was to sell books. Today Amazon. com is one of the most preferable internet retail platform, where customers can find DVD’s, CD’s, MP3 downloads, books and toys. According to Economist (2000), Amazon. om is the most visited internet retail platform in USA and one of the top 3 in Germany, UK, France and Japan. The impact of Amazon. com Amazon. com is today the largest electronic retail worldwide (Anon. , 2012). According to J. Bezos (Wired Magazine, December, 2011), Amazon is a cultural pioneer which lives to disrupt even its own business. It is recognized by 55% of conscious population, and it is part of today’s Western culture (Spector, 2002). The company spends almost 40% of its income on brand building (Margolis, 1999), and that is why Amazon. com is a trustable and a well-known brand name (Economist, 2000, Marketing, 1999). 0,000 people work today for Amazon, and the company turnover is 48 billion a year (Warman, 2012). Amaz on. com launched in November 2007 Kindle E-book reader and as Bezos notes â€Å"Millions of people own now Kindles† (Gonsalves, 2010)). According to Gonsalves (2010), Amazon sells 6 Kindles titles for every 10 hard books, and this strategic move increased profits up to 71%. Jeff Bezos vision about Amazon. com is to be the most customer-centric company in the world (Mellahi & Johnson, 2000). According to Mellahi and Johnson (2000) the success key of the company is†¦ innovation-innovation & innovation. J.Bezos’ approach to leading Amazon and his key factors which have contributed to his success. He was named â€Å"Man of the year 1999† (Ramo, 2011) and â€Å"Business person of the year† (Fortune Magazine, 2012). Jeff Bezos is a visionary entrepreneur leader ( (Dyer, et al. , 2009)). According to Moment (2004) the essential traits of an effective entrepreneur are to be singular focus, self-driven, ambitious, achievement oriented, imaginative, independen t and versatile. According to Quittner (1999) â€Å"Bezos, naturally enough is unmoved by the nay saying†. He asserts some instinctive characteristics, which make him distinctive from other leaders.Can he be described as a â€Å"Great Man/ Great leader†? As Huczynski and Buchanan put it (2007) â€Å"Great man are born leaders and emerge to take power regardless of social, organizational or historical context†. Other researches on trait theories tried to specify the traits of a great leader and found hundreds of them. However, according to Kilpatrick and Locke (1991) the typical leadership traits are: drive to archive, motivation to lead, self-confidence, ability to withstand setbacks, honesty and integrity, standing firm, cognitive ability, knowledge of business, emotional resilient.When Bezos decided to quit from his work on Wall Street, he had a strong feeling that his new business plan for an internet based retail platform would be his chance to move his idea s one step further (Academy of achievement interview, 2001). According to Stogdill (1948, 1974) a great man is confident, and he has a strong ego. A great man also has traits as honesty and integrity (Kilpatrick and Locke, 1991) and Jeff Bezos believe that one of the principal key of a leader is the courage â€Å"to tell the hard truth†.His collaborators and people who spend time working with him, subscribe Bezos as â€Å"immensely likable man† (Eskenazi, 2005). All this shows to us his excellent social skills. Subordinates are surprised by his brainpower and the way he inspires and leads his subordinates . These are signs of his intelligence and his motivation to lead. Examine the style, approach and content of the leadership demonstrated by specific examples Daft (2009) subscribes Bezos as a strong charismatic and also a visionary entrepreneur leader (Dyer, et al. , 2009).According to Schlooser and Todorovic (2006) there are commonalities between entrepreneurs and ch arismatic leaders. Subordinates usually are attracted by the way an entrepreneur and charismatic leader shows his great passion on achieving goals, taking risks, adding value in the organization and the way to control the business (Schlooser and Todorovic, 2006). According to Daft (2009) in an organization like Amazon where growth increases and the leader (Bezos) provide his major goal for continued growth, subordinates are exited and fully committed.Bezos has also a great ability to adapt to changes. He believes that engaging only to practices which will surely be successful, will prevent from exploring new opportunities (The business journals, May, 2008) Amazon. com’s motto is â€Å"Work hard, have fun and write history†. According to Adair (1979) in order to increase the effectiveness of the group, leaders (managers) must find ways to cover three basic needs of their subordinates: task needs (work hard), individual needs (have fun) and team maintance needs (write hi story).This approach is called Action-Centred Leadership and is part of Functional Approach. According to this approach, attention is focused on the content of leadership and how the group of the subordinates is affected by the leaders’ behavior. Bezos is also a situational leader, when Amazon had 2,9 million dollars in loses, he changed his strategy from â€Å"getting Amazon bigger and faster† to â€Å"look inside the house† (Anon. , 2012). Situational approach (Hersey and Blanchard, 1979) focuses on the situation where characteristics of an effective leadership are depending on the situation.Furthermore, Bezos is a transformational leader. Researchers in leadership argue that visionary and charisma are some of the characteristics of a transformational leader (Mullins, 2010). A transformational leader inspires and gives vision for the next day of the organization and knows how to connect the achievements of the subordinates with the organization’s goals (Kark, et al. , 2003). Shares are offered for bonuses to Amazon. com employees, in order to motivate them to see the big picture of the business and to feel their participation within the organization’s vision.Evaluate whether Jeff Bezos could have been as effective in a different context or organization, giving a credible argument for this supported by referenced theory Jeff Bezos has showed he can lead Amazon. com through change via his ability to make it the most costumer centric company in the world (Sherman, 2001). His visionary entrepreneur leadership style (Dyer, et al. , 2009) offers the ability to fit in change. His transformational leadership style (Burns, 1978) also indicates his charismatic way on leading his organization under different situations.Also, Jeff Bezos and Amazon surprised by launching the new Kindle Fire HD tablets (Spencer, 2012). Kindle Fire Hd is now one of the most hi-tech tablet gadgets in the world and Apple’s iPad finally found a real c ompetitor. According to Charles(2012), Bezos and Amazon are preparing another big surprise for their competitors: The new Kindle phone. These show us that Bezos could be effective if the context of the company was different. Jeffrey Bezos is an entrepreneur, and like other entrepreneurs he is known for having started his own business. It is unknown whether he could lead an established organization.It can be said that he would not be effective leading companies which are out of his ’area’ (computing & internet), but he also founded ‘’Blue Origin’’, a human spaceflight company (Boyle, 2006). According to these transferable skills and his traits (charisma, creativity, energy-drive, strong ego, honesty and integrity, social sills) he could lead different context companies in various situations. Conclusion We showed that Jeff Bezos is a strong visionary and charismatic entrepreneur leader with the traits of a great man. He is also a situational an d transformational leader with a great ability to inspire his suborders.They admire his brainpower and his successful decision-making. He can easily adapt to change, and his transferable skills make him a great leader under any circumstances. References Anon. , 2006. Click to download. [Online] Available at: http://www. economist. com/node/7791530 [Accessed 28 December 2012]. Anon. , 2012. A Retail Revolution Turns 10. [Online] Available at: http://www. nytimes. com/2005/07/10/business/yourmoney/10amazon. html? pagewanted=all&_r=0 [Accessed 28 December 2012]. Boyle, A. , 2012. Jeff Bezos' Blue Origin spaceship company aces pad-escape test. [Online] Available at: http://cosmiclog. nbcnews. om/_news/2012/10/22/14623551-jeff-bezos-blue-origin-spaceship-company-aces-pad-escape-test? lite [Accessed 28 December 2012]. Byers, A. ; Byers, A. , 2006. Jeff Bezos: The Founder of Amazon. com. New York: Rosen Publishing Group . Dyer, J. H. , Gregersen, H. B. ; Clayton, M. , 2009. The Innovatorâ €™s DNA. [Online] Available at: http://hbr. org/2009/12/the-innovators-dna/sb2 [Accessed December 2012]. Edgecliffe-Johnson, A. , 2011. Amazon leads holiday online retailers poll. [Online] Available at: http://www. ft. com/intl/cms/s/0/65aef080-30a8-11e1-9436-00144feabdc0. html#axzz2JBnkxnU0 [Accessed 2 January 2013]. Gonsalves, A. , 2010.Amazon Kindle Sales Push Profits Up 71%. [Online] Available at: http://www. informationweek. com/telecom/business/amazon-kindle-sales-push-profits-up-71/222600622 [Accessed 28 December 2012]. Gonsalves, A. , 2010. Color Kindle Deep On Amazon Horizon. [Online] Available at: http://www. informationweek. com/storage/portable/color-kindle-deep-on-amazon-horizon/225200291 [Accessed 28 December 2012]. Halliday, J. ; Arthur, C. , 2012. New Kindle Fire set for launch following first version sales of 6m. [Online] Available at: http://www. guardian. co. uk/technology/2012/aug/31/kindle-fire-tablet-launch-amazon [Accessed 28 December 2012].Hamalainen, R. H. P. ; Saarinen, E. , 2007. Systems Intelligence in Leadership and Everyday Life. Helsinki: Systems Analysis Laboratory. Hersey, P. ; Blanchard, K. , 1996. Management of organizational behaviour. New Jersey: Prentice-Hall. Huczynski, A. ; Buchanan, D. , 2001. Organizational Behaviour. s. l. :Prentice Hall. Kark, R. , Shamir, B. ; Chen, G. , 2003. The two faces of transformational leadership: Empowerment and dependency. Journal of Applied Psychology, 88(2), pp. 246-255. Levy, S. , 2011. Jeff Bezos Owns the Web in More Ways Than You Think. Wired Magazine, 13 November.Margolis, B. , 1999. An Amazon. com storey lessons learned. Direct Marketing, 62(761), p. 243. Mellahi, K. ; Johnson, M. , 2000. Does it pay to be a first mover in e. commerce? The case of Amazon. com. Management Decision, 38(7), pp. 445-452. Mullins, L. , 2009. Management and Organisational Behaviour. 9th ed. Essex: Pearson Education Limited. Ramo, J. C. , 1999. Jeffrey Preston Bezos: 1999 Peson of the year. Time Magazi ne, 27 December. Robinson, T. , 2009. Jeff Bezos: Amazon. com Architect. Minneapolis: Abdo Publishing Company. Sherman, J. , 2001. Jeff Bezos:King Of Amazon. Com. New York: 21st Century.Spector, R. , 2002. Amazon. com: Get Big Fast. New York: Harper Collins Publishers . Todorovic, Z. W. ; Schlosser, F. K. , 2007. An entrepreneur and a leader! : A framework conceptualizing the influence of leader style on a firm's entrepreneurial orientation—Performance relationship. Journal of Small Business and Entrepreneurship, 2o(3), pp. 289-308. Warman, M. , 2012. Amazon: don't blame us for the revolution on the high street. [Online] Available at: http://www. telegraph. co. uk/technology/amazon/9604296/Amazon-dont-blame-us-for-the-revolution-on-the-high-street. html [Accessed 28 December 2012].

A key Concept In Information systems Essays

A key Concept In Information systems Essays A key Concept In Information systems Essay A key Concept In Information systems Essay Week 10 Term Paper Submission If you are using the Blackboard Mobile Learn IOS App, please click View in Browser. Term Paper: A Key Concept in Information Systems Due Week 10 and worth 200 points Choose one (1) concept in information systems that you have studied in this course. Write a 6-7 page paper in which you: Present an overview of the origin and history of the concept. Describe the current use of and attitude toward the concept. Explain the strengths and weaknesses (or the advantages and disadvantages) of the concept. Describe the prevailing view of xperts about the likely future of the concept. Research and cite at least six (6) scholarly sources. Your assignment must follow these formatting requirements: Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the students name, the professors name, the course title, and the date. The cover page and the reference page are not ncluded in the required assignment page length. The specific course learning outcomes associated with this assignment are: Explain the major components of an information systems infrastructure. Identify emerging technologies that enable new forms of communication, collaboration, and partnering. Explain how information systems are enabling new forms of commerce between individuals, organizations, and governments. Use technology and information resources to research issues in information management. Write clearly and concisely about information management systems using proper writing mechanics.

Cmo discapacitados pueden evitar examen de ciudadana

Cmo discapacitados pueden evitar examen de ciudadana Los residentes permanentes que desean naturalizarse para sacar asà ­ la ciudadanà ­a pero que  sufren de una discapacidad fà ­sica o mental pueden solicitar una waiver para no tener que rendir el examen de inglà ©s y conocimientos. Esta waiver, de ser concedida, serà ­a una excepcià ³n a la prctica general que establece que para convertirse en estadounidenses los residentes permanentes deben aprobar un examen sencillo en el que demuestren que pueden entender, hablar, escribir y leer el idioma inglà ©s y tambià ©n que tienen conocimientos bsicos sobre la historia y principios cà ­vicos de los Estados Unidos. En este artà ­culo se explica cà ³mo tramitar esa excepcià ³n y cules son los casos en los que es posible. Adems, se brindan consejos de interà ©s para los residentes permanentes que estn pensando en sacarse la ciudadanà ­a. Tramitacià ³n de la solicitud de la waiver para el examen de ciudadanà ­a Entre la documentacià ³n que acompaà ±a a la planilla N-400 debe incluirse la forma N-648. Esta sà ³lo puede ser cumplimentada por un mà ©dico o por un osteà ³pata (M.D., M.O.) o por un psicà ³logo clà ­nico con las debidas licencias o un psiquiatra y que tenga conocimiento de primera mano sobre la incapacidad. En otras palabras, puede ser un profesional de la medicina o psicologà ­a especialista en la discapacidad o el mà ©dico o psicà ³logo que le trata como paciente, siempre y cuando tenga experiencia suficiente sobre la discapacidad. El formulario N-648 debe rellenarse empleando un lenguaje sencillo y muy claro, no demasiado tà ©cnico y se debe identificar claramente la incapacidad. Se deben aà ±adir ejemplos especà ­ficos de cà ³mo la discapacidad afecta la capacidad del solicitante de aprender para rendir el examen de ciudadanà ­a, siendo esto extremadamente importante. Por à ºltimo, se debe prestar especial atencià ³n a completar la pregunta nà ºmero 3  de la planilla. Requisitos para que pueda solicitarse la waiver Deben cumplirse los siguientes requisitos: Se supone que la incapacidad va a durar por al menos 12 meses ms.La incapacidad debe ser la causa de que el solicitante sea incapaz de aprender inglà ©s y/o de estudiar el test sobre cultura cà ­vica e historia de los Estados Unidos. Este punto es fundamentalà ­simo. No basta con tener la discapacidad, sino que à ©sta debe afectar negativamente a la capacidad de aprender. Y por à ºltimo es necesario que la discapacidad no es  el resultado de haber consumido ningà ºn tipo de droga ilegal. Ejemplos de discapacidades para los que se puede solicitar la waiver. Siempre y cuando estas condiciones afecten a la capacidad de aprender porque inhabilitan la posibilidad de concentracià ³n o memoria, el USCIS podrà ­a conceder esta waiver.   Despuà ©s de examinar caso por caso, a personas que sufran entre otras de las siguientes enfermedades: depresià ³n severa, estrà ©s postraumtico (PTSD, por sus siglas en inglà ©s), demencia, esclerosis mà ºltiple en grado avanzado, esquizofrenia o desorden bipolar. Tambià ©n pueden incluirse un conjunto de enfermedades que provoquen que una persona està © agotada, en cama y no se pueda concentrar, como por ejemplo algunos enfermos de cncer que estn recibiendo quimioterapia, la arterioscleoris cerebral o casos severos de diabetes o enfermedades del corazà ³n. Tambià ©n pueden incluirse los casos de autismo, sà ­ndrome de Down o algunas instancias de discapacidades del aprendizaje. Es importante entender que esas y otras incapacidades pueden o no ser causa para la waiver, depende del su grado de severidad. El simplemente padecerlas no califica automticamente para que se conceda la peticià ³n. Por otra parte, la  ceguera o la sordera no son, por sà ­ solas, suficientes para que se conceda esta waiver de rendir el examen de ciudadanà ­a. Sà ³lo se aprobar si la discapacidad fà ­sica  es tal o va acompaà ±ada por otras enfermedades que impidan el proceso de aprendizaje. En general, si una persona es ciega el USCIS no le pedir que rinda el examen de inglà ©s escrito, pero le examinar oralmente. Tambià ©n se espera que aprenda las preguntas del examen de historia y cà ­vico. Si una persona es sorda, el USCIS puede pedir que utilice audà ­fonos, y si no puede o no son suficientes para que pueda escuchar o leer, se puede pedir que se haga el examen y se sea entrevistado con la ayuda de un intà ©rprete de lenguaje de sordos o incluso que se rinda el examen totalmente por escrito. Consideraciones a tener en cuenta y consejos sobre examen de naturalizacià ³n El ser analfabeto en el idioma nativo, en este caso en espaà ±ol o uno de los idiomas indà ­genas no es razà ³n suficiente para permitir no  rendir los exmenes. Si se tiene una discapacidad que no impide rendir el test de naturalizacià ³n pero que requiere ciertos acomodos, como es la necesidad de un intà ©rprete para sordos, se necesita solicitarlo al llenar  el N-400. Adems, en algunos casos,  en los que necesariamente hay que presentarse al examen, es posible rendir el examen en espaà ±ol. Finalmente, tener en cuenta que  en casos de necesidad econà ³mica la ley establece unas situaciones en las que se  califica  para no pagar tarifa por naturalizacià ³n. Es decir, es posible iniciar y finalizar todo el proceso sin tener que pagar las cuotas a Inmigracià ³n. Este es un artà ­culo informativo. No es asesorà ­a legal.

The History of Hutu and Tutsi Conflicts

The History of Hutu and Tutsi Conflicts Hutu and Tutsi are two groups in Africa that became known to most in other parts of the world through the grisly 1994 Rwanda genocide, but the history of conflict between the two ethnic groups reaches back further than that. Generally, the Hutu-Tutsi strife stems from class warfare, with the Tutsis perceived to have greater wealth and social status (as well as favoring cattle ranching over what is seen as the lower-class farming of the Hutus). The Tutsis are thought to have originally come from Ethiopia and arrived after the Hutu came from Chad. Burundi, 1972 The seeds of resentment for the minority Tutsis were sown when the first elections after winning independence in May 1965 saw strong Hutu wins, but the king appointed a Tutsi friend prime minister, sparking a failed coup attempt by Hutus. Even though this was quickly quelled in the capital, it set off additional violence between the two ethnicities in the countryside. In addition, Tutsis, which made up about 15 percent of the population to the 80 percent Hutus, occupied other key government and military positions. On April 27, some Hutu policemen rebelled, killing all Tutsis and Hutus (estimates range from 800 to 1,200 dead) who refused to join the rebellion in the lakeside towns of Rumonge and Nyanza-Lac. The leaders of the rebellion have been described as radicalized Hutu intellectuals who operated out of Tanzania. The Tutsi president, Michel Micombero, responded by declaring martial law and putting the wheels of a Hutu genocide in motion. The first phase virtually wiped out the educated Hutu (by June, nearly 45 percent of teachers were reported missing; students at technical schools were targeted, as well), and by the time the carnage was done in May about 5 percent of the population had been killed: estimates range from 100,000 to up to 300,000 Hutu. Burundi, 1993 The Hutus won the presidential office with banker Melchior Ndadaye, forming the first government since independence from Belgium in 1962 with elections that had been agreed to by the ruling Tutsis, but Ndadaye was assassinated shortly thereafter. The killing of the president threw the country back into turmoil, claiming about 25,000 Tutsi civilians in revenge killings. This sparked killings of Hutu, resulting in a total death toll of about 50,000 over the next several months. The mass killings of the Tutsi wouldnt be called genocide by the United Nations until a 2002 inquiry. Rwanda, 1994Â   In April 1994 Burundian president Cyprien Ntaryamira, a Hutu, and Rwandan president Juvenal Habyarimana, also a Hutu, were killed when their plane was shot down. By this time, tens of thousands of Hutus had fled the Burundi violence into Rwanda. Blame for the assassination has been pointed at both Tutsi and Hutu extremists; current Rwandan President Paul Kagame, who at the time led a Tutsi rebel group, has said that the Hutu extremists conducted the rocket attack to set in motion their long-laid-out plans to wipe out the Tutsis. These genocidal plans were hatched not just at cabinet meetings, but spread in media incitement, and capped a long period of ethnic unrest in Rwanda. Between April and July, some 800,000 Tutsis and moderate Hutus were killed, with a militia group called the Interahamwe taking lead in the slaughter. Sometimes Hutus were forced to kill their Tutsi neighbors; other participants in the genocide were given monetary incentives. The United Nations let the killings go on unabated after 10 Belgian peacekeepers were killed in the early days of the genocide. Democratic Republic of Congo, Post-Rwandan Genocide to the Present Many Hutu militants who participated in the Rwandan genocide fled to the Congo in 1994, setting up encampments in the mountainous areas akin to fiefdoms. In addition, several groups of Hutu fighting the Tutsi-dominated government of Burundi settled in the eastern part of the country. Rwandas Tutsi government has twice invaded with the intention of wiping out the Hutu militants. The Hutu also battle a Tutsi rebel leader, General Laurent Nkunda, and his forces. Up to five million deaths have been caused by the years of fighting in the Congo. The Interahamwe now call themselves the Democratic Forces for the Liberation of Rwanda and use the country as a staging base to overthrow Kagame in Rwanda. One of the groups commanders told the Daily Telegraph in 2008, We are fighting every day because we are Hutu and they are Tutsis. We cannot mix, we are always in conflict. We will stay enemies forever.

User experience Essay Example | Topics and Well Written Essays - 750 words

User experience - Essay Example In order to evaluate the website, a range of the users is selected from the targeted audience and assigned particular tasks to evaluate the scrupulous and diverse characteristics of the website. Moreover, in order to get information regarding the experiences of the users while using the website, the users are given a website usability form to be filled so that the website of the Phone4u can be evaluated. After looking at every element of the interaction and usability factors and based on the results of the evaluation, suggestions and recommendations are made (Cornell University Library, 2012). The recommendations would be presented to the company for improving several aspects of the website to reach the targeted audience, trust development on the visitors and customers, moreover, guidance to increase the web traffic (Dumas, 2008, p37). The usability test is one of the essential steps in the evaluation of the user’s likeness and dislike-ness while using the Phone4u’s website. This will require acquisition of user opinions and to present an analysis of the information to guide the decision on the areas of improvement. Since most of the features are observable qualitative attributes, this study will have to convert them into quantitative variables for ease of data analysis. Changes are good in order to improve the website, however, at the same time it is important to consider the fact that some users do not welcome changes so easily and may prefer to remain in the previous version of the website rather than the new one with improved features (Kendall & Kendall 2011, p58). The evaluation will lead to the decision making for the new version of the website based on the information from user response. The statistics will be gathered as comments from the selected users. The participants’ views reflect the present trend and

The Rental Apartment Agency Industry Research Proposal

The Rental Apartment Agency Industry - Research Proposal Example In addition to apartment rentals, we will be providing additional services, which will not be considered our main services, such as car or limo rentals, student admission, translations, and immigration attorneys. We will be targeting people who are coming from the Middle East to start with, then we might expand the business to target a larger segment in the future. You can find more information about targeting and segmentation in the Segmentation section. According to the reports for the Texas medical centers, â€Å"The Texas Medical Center is the largest medical center in the world with one of the highest densities of clinical facilities for patient care, basic science. The Texas Medical Center receives 160,000 daily visitors and over six million annual patient visits, including over 18,000 international patients.† These visitors would definitely need to find the right one or two-bedroom apartments to stay in. We conducted a site survey. Our sample was not too big, 50 Middle Eastern patients and 10 students, and we found the following results: The demand for this service is increasing every year. More patients and students from the Middle East are coming to Houston as mentioned previously because it has some of the best hospitals and schools in the world. The following figures show statistics about the number of patients’ families who come to Houston from Saudi Arabia, Qatar, the Emirate and Kuwait who we managed to get from the consulates and the medical attaches offices. On the other hand, the supply is not great. There are very few new firms that enter this industry. Those who already exist are not providing good quality service or customer service, and they are met with too many complaints to be successful. Also, there is no single firm who can provide all of the many services that we are providing. (More information about competitors can be found in the Competitors section.)

19th century Romanticism in France Research Paper

19th century Romanticism in France - Research Paper Example He bathes himself in the emotional zeal and beliefs of the French Revolution and greatly admires Napoleon Bonaparte. He outwardly professes to be a monarchist all the while secretly reading Rousseau’s Confessions by candle light. For Stendhal then, Sorel serves as a means of expressing the pain many French Romantic thinkers and writers felt when trying to reconcile the lofty ideals of the eighteenth century Enlightenment with the realities of the French Revolution. It is important to recall that throughout the eighteenth century France was the philosophical heart and soul of the Enlightenment. Its language was most often the preferred prose for its expression. French after all was the language of Voltaire, Rousseau, Diderot, and Condorcet (among others). In their ideas, however, there already developed a troubling dichotomy: the belief that science could answer any question and that man, if he so chose, could better himself using that same science. The eighteenth century’s â€Å"rising middle class proclaimed new political ideas: democracy and patriotism. It had a new conception of morality: civic virtue and heroism† (Antal 1935, p. 160). The Enlightenment sought to apply science and â€Å"rationalize† every part of society. Thus it was irrational for a king to have absolute power. It was rational for the people to determine things. If only the latter were the case then society’s ills would be no more. Of course the end result could not have been farther from these ideals: with the French King beheaded and the social order laying ruins, France of the 1790’s was the place of murder, mayhem, and inhumanity. The ideals of â€Å"liberty, fraternity, equality† were a mockery. And when Napoleon brought order he did so only after crowning himself emperor and thus demonstrated that order in France was only possible if there was a strong monarch. Stendhal was a believer in the French Revolution and himself

Should it be a crime to download copyrighted music from the Internet Essay - 1

Should it be a crime to download copyrighted music from the Internet - Essay Example This has prompted the introduction of various laws and regulations in most parts of the world in regard to protection of copyrighted properties such as music and other downloadable files over the internet. In this light, the regulations regarding this protection restricts the general public and any other entity from freely accessing the files and only through seeking permission can an individual get access to them. This has been a source of public outpourings with a majority of the people seeking to stop the restrictions which come with illegality for anyone trying to break the set laws. In regard to my opinion, it is my assertion that personal properties such as music and other downloadable files should be protected and thus it should be illegal to download copyrighted music from the Internet. According to one of the surveys carried out by the popular website Debate.org regarding the issue of whether downloading copyrighted music should be made illegal, a majority of the public (54 percent) held their opinion that they did not really think that was justified (making downloading illegal). To most, downloading the music freely from the internet did affect the music owners or their labels in any big way since most of their money was generated through avenues such as concerts, promotions, brands and cloth lines among others (Debate.Org, 2015). In another study carried out as documented by Stein and Evans (100), downloading the copyrighted music from the Internet has been largely attributed to the young people who are convinced that the CDs that are sold with this music are overpriced and thus will find not guilty when downloading these music from these sources. In this cases, it is evident that most of the public harbour the opinion that they are justified to downloading copyrighted music from the Internet, and thus this practice should not be illegal at all. As seen in the earlier argument about the downloading of copyrighted

Excelsior Dating Service Essay Example | Topics and Well Written Essays - 1000 words

Excelsior Dating Service - Essay Example First f all I don't think that they are good for everyone to use. There are certainly a lot f precautions you must take when dating but that applies to all dating. You need to use common sense and do not be nave when it come to meeting new people. Also I think that the best kind f dating service is the internet type. The news papers and professional dating services seem to be a little "cheap" if you ask me. I would never want to try to post my profile next to one that says 300 lb. man looking for gay lover. It just doesn't seem right. Not that I'm against that sort f thing but it just sounds too cheap. Also, professional services tend to introduce you for dates as soon as possible. (Browne 1-7) It seems too fast for me. Are the men are expecting a little too much after they purchase that steak and lobster dinner But back to the subject at hand, yes I would participate in the internet dating service type program. Actually, I have been a member f a few on-line services and never dated any f the gentle men I've met but I have made a few good friends to chat with anonymously. There are over 1.5 million sites on the internet and I must say I was shocked to see that most services are free to join but there is a catch, you must pay if you want to contact or answer an inquiry, oh- these guys are smart! Some f the pros f the internet type dating services are as follows in the next few paragraphs. The large volume f ads or personality profiles to look through, are great. You would not believe how long it takes just to get through the ones that meet your criteria! This is not something you can do with such anonymity at a night club, don't you agree Anonymity in placing your profile under a screen name, and a great way to meet the honest character is to leave out the photograph. The ability to get to know someone by chatting for hours before you meet them is a great pro f the dating services. Not only will you not judge a book by its cover but the personality click is very important to a woman. Well for myself more than sex appeal I think. You also get the opportunity to meet people from all around the country or even the world and the kicker is most guys write "will relocate for the right woman" sounds like a job ad, silly but effective. The cons or bad points f these services can be dangerous if the wrong type f people use a service such as this. Just recently a girl, age 19, was kidnapped and barely escaped with her life. Now why is a young girl using this service I think they should limit people to age 25 years and up. However, some folks lie about themselves on-line! You must be very careful. People lie about who and what they are including their ages and their intentions. There are many predatory people that use the internet to find naive people to use. Just recently there was an arrest f a man who has meet and stolen millions f dollars from lonely women using a service! There is really no way to check up on the truth behind the chat and what someone is saying they are, IE: married or not There are however some safely use the internet dating services such as following

Independent research into retailing of (lace wigs) Lacehairwigs.co.uk Essay

Independent research into retailing of (lace wigs) Lacehairwigs.co.uk - Essay Example They have earned the reputation of been more realistic looking and less detectable. To attach the wig to wearer, they are glued to the head scalp and are long lasting. They are resistant to various climatic conditions thus the wearer can swim, shower as well as engage in other activities without causing damage to the wig. Although the lace wig may seem a new idea, it has existed for a very long time now. It was first invented in France by Leguet in the early 19th century (Institute of Textile Technology, 1994). However the patent rights holder of the lace wig is Telier who, after long court battles with other wig creators, won the patents rights custody. Some cultures have embraced wigs so as to protect bald heads from the ultra violet rays of the sun. The European counties embraced a different approach in dealing with wigs. Wigs were worn simply to boost people’s status in the society. In some contemporary societies, wigs are worn as a symbol of respect and mainly found on official proceedings like court cases (Lhboutique, 2010). The lace wigs have been in use for quite a long period now. They have been used by the health practitioners, artists in the entertainment industry, kings, the young as well as the elderly. They have been used for various reasons like health problems, ornamental and others just for fun. In the past the lace wig was mainly worn for prestige as it was expensive thus could not be afforded from the low income earners. The lace wigs have also been worn by people for criminal reasons as the wig creates a new look for the wearer. In the contemporary society, wigs are worn by a range of people all with different motives which range from ornamental to criminal activities. The modern man has resorted to wearing wigs, and in particular the lace wig, instead of natural hair for various reasons. One of the reasons for doing this is health problems especially among cancer patients. Cancer treatment through chemotherapy and radiotherapy

Excelsior Dating Service Essay Example | Topics and Well Written Essays - 1000 words

Excelsior Dating Service - Essay Example First f all I don't think that they are good for everyone to use. There are certainly a lot f precautions you must take when dating but that applies to all dating. You need to use common sense and do not be nave when it come to meeting new people. Also I think that the best kind f dating service is the internet type. The news papers and professional dating services seem to be a little "cheap" if you ask me. I would never want to try to post my profile next to one that says 300 lb. man looking for gay lover. It just doesn't seem right. Not that I'm against that sort f thing but it just sounds too cheap. Also, professional services tend to introduce you for dates as soon as possible. (Browne 1-7) It seems too fast for me. Are the men are expecting a little too much after they purchase that steak and lobster dinner But back to the subject at hand, yes I would participate in the internet dating service type program. Actually, I have been a member f a few on-line services and never dated any f the gentle men I've met but I have made a few good friends to chat with anonymously. There are over 1.5 million sites on the internet and I must say I was shocked to see that most services are free to join but there is a catch, you must pay if you want to contact or answer an inquiry, oh- these guys are smart! Some f the pros f the internet type dating services are as follows in the next few paragraphs. The large volume f ads or personality profiles to look through, are great. You would not believe how long it takes just to get through the ones that meet your criteria! This is not something you can do with such anonymity at a night club, don't you agree Anonymity in placing your profile under a screen name, and a great way to meet the honest character is to leave out the photograph. The ability to get to know someone by chatting for hours before you meet them is a great pro f the dating services. Not only will you not judge a book by its cover but the personality click is very important to a woman. Well for myself more than sex appeal I think. You also get the opportunity to meet people from all around the country or even the world and the kicker is most guys write "will relocate for the right woman" sounds like a job ad, silly but effective. The cons or bad points f these services can be dangerous if the wrong type f people use a service such as this. Just recently a girl, age 19, was kidnapped and barely escaped with her life. Now why is a young girl using this service I think they should limit people to age 25 years and up. However, some folks lie about themselves on-line! You must be very careful. People lie about who and what they are including their ages and their intentions. There are many predatory people that use the internet to find naive people to use. Just recently there was an arrest f a man who has meet and stolen millions f dollars from lonely women using a service! There is really no way to check up on the truth behind the chat and what someone is saying they are, IE: married or not There are however some safely use the internet dating services such as following

Critical Analysis of a Quantative Study Research Paper

Critical Analysis of a Quantative Study - Research Paper Example When a study is to be conducted, the protection of the human participants or respondents is an issue of primary importance. Essentially, all participants have to be fully aware of their role in the study and what the study is all about. It is important that they are informed of the benefits they can gain from participating in the study as well as the risks that they face. In this particular study by Miyashita, et al. (2006), no particular benefit was provided by the investigators that the respondents stood to gain by participating. The authors also did not provide any risks that the participants face if they agreed to participate in the study. Ideally, the study is supposed to obtain the informed consent of the participants. In this particular study, the respondents were enrolled by the Palliative care units. The respondents were given the freedom to choose on whether not to participate or to participate. It can then be concluded that the study obtained informed consent from the resp ondents. Additionally, the study obtained both scientific and ethical validity from the institutional review boards of hospitals that were participating in the study. With reference to data collection, there are independent and dependent variables. The author identified the variables as follows; the general population and the bereaved family were the dependent variables. The independent variables were the age and sex of the respondents. It is worth noting that the authors failed to overtly demonstrate the significance of obtaining the sex of the respondents as its value to the study was not clearly demonstrated. The authors chose to use questionnaire as the sole means of data collection. The authors did not provide a rationale for choosing to use this method of data collection. It would have beneficial for the authors to state for example why questionnaires were chosen over interviews for data collection. Again, using this method solely as the main method of data collection cast some doubt on the reliability of the data obtained. This is because respondents may give information without understanding the purpose of the study and thereby compromise the accuracy of the data (Creswell, 2008). But, by allowing the respondents to choose whether to respond or not to; they prevented any ethical issues from arising. The questionnaires did not request for any form of information that may be directly associated with any particular individual thereby assuring the respondents their privacy. The authors posted the questionnaires on August 2004 and then October 2004 for those who had failed to reply. The participant was expected to receive the questionnaire sent by mail and fill the information if he is willing to participate in the study. He would then post it back to the investigators. The primary objective of the study was to conceptualise the good death dimensions within the Japanese care center. The study also intended to clarify on the significance of each of the components of good death and explore the factors that influence an individual’s perception of good death. The authors used Cronbach’s alpha coefficients and e xplanatory factor analysis to be able to conceptualize a good death. The factor analysis enabled

Evolution of Health Care Information Essay Example for Free

Evolution of Health Care Information Essay Over the last 20 years dramatic changes have occurred in the health care industry. â€Å"Health care technology has exploded over the last 20 years, not just in the arena of medical diagnosis and treatment, but also in the area of health information and documentation† (The art of patient care, 2008, p. 1). Two Major Events Twenty years ago, Riverview Hospital was limited with technology. The use of paper files for patient records is a thing of the past. Today Riverview Hospital uses electronic medical records (EMR). â€Å"An EMR is able to electronically collect and store patient data, supply that information to providers on request, permit clinicians to enter orders directly into a computerized provider entry system, and advise health care practitioners by providing decision-support tools such as reminders, alerts, and access to the latest research findings, or appropriate evidence-based guidelines† (Wagner, Lee, Glaser, 2009, p. 1). â€Å"Paper-based records have been in existence for centuries and their gradual replacement by computer-based records has been slowly underway for over twenty years in western healthcare systems† (Open Clinical, n.d., p. 1). Riverview Hospital has also seen an increase in using personal digital assistants (PDAs). Twenty years ago, PDAs did not exist. Doctor’s and other health care providers had to look up information in books and other publications. â€Å"The use of personal digital assistants (PDAs) in medicine and the health sciences has rapidly increased. Health care professionals are using PDAs for patient tracking, medical reference, and drug dosage, as well as personal use† (Journal of the Medical Library Association, 2004, p. 1). â€Å"Health care personnel need access to updated information anywhere and at any time, and a Personal Digital Assistant (PDA) has the potential to meet these requirements. A PDA is a mobile tool which has been employed widely for various purposes in health care practice, and the level of its use is expected to increase. Loaded with suitable functions and software  applications, a PDA might qualify as the tool that personnel and students in health care need† (PubMed, 2008, p. 1). â€Å"According to a May 2002 article in BNET, PDA software enables health care professionals to store patient information, order prescriptions directly to pharmacies, check on lab results and access medical information remotely. PDA programs even allow health care professionals to document billing and claims encounters to be submitted to health plans† (eHow, 2010, p. 1). The EMR system can connect doctors in a single practice and then share patient data with clinics, hospitals, and pharmacies if their systems are linked and compatible. EMR and PDA With the implementation of the EMR and the PDA, Riverview Hospital has seen an increase in the number of patients. Although patient stays have decreased, the number of patients which pass though the hospital has increased. The average stay today is half of what it was 20 years ago. â€Å"With the introduction of technology, health care providers have the ability to look up almost any aspect of medical information needed at the touch of a button† (The art of patient care, n.d., p. 1). The EMR implementation at Riverview Hospital has improved quality, outcomes, and safety. The EMR has improved efficiency, productivity, and cost reduction. The EMR has also improved service and satisfaction. â€Å"With PDAs, health care professionals can provide quality medical services to patients that are efficient and effective. PDAs offer instant access to critical information, so patients do not have to wait long to hear back from their doctors about lab test results or their prescription needs† (eHow, 2010, p. 1). One has to take into consideration with the EMR and the PDA that HIPPA is not violated. Although with the introduction of the EMR, it is less likely to see HIPPA violations as compared to paper charts. â€Å"Health care professionals who use PDAs must be careful to properly secure their electronic devices in a way that complies with the Health Insurance Portability and Accountability Act† (eHow, 2010, p. 1). President Obama has pledged that every American will have an electronic medical record by 2014. Twenty years ago, this was not even a  consideration. President Obama sees health care information technology and electronic medical records as key to improving the quality of care while reducing costs. This implementation will not only improve care coordination that will lead to better health care (reduced cost, enhanced quality), it will create jobs. Barriers The EMR and the PDA can also cause barriers within the health care system. Some of the barriers are resistance. This resistance was seen among health care practitioners at Riverview Hospital, although the implementation happened. There may be technical matters that occur, financial matters, resource issues, training and re-training issues, certification, security, ethical matters, and confidentiality issues. There may also be incompatibility between systems and doubts on clinical usefulness. Conclusion Remarkable advances in medical technology, especially at Riverview Hospital, continue to transform health care delivery. With this transformation comes many issues that arise. The EMR and the PDA can enhance how health care is delivered and can pose both positives and negatives. Within the 20 years at Riverview Hospital much has changed with technology and information systems, although one thing remains the same, the mission to treat patients as well as to improve and preserve the health and well-being of those they serve. Their vision is to redefine the healthcare experience, becoming the best place to work, practice medicine, and receive care. References eHow. (2010). Use of personal digital assistants in health care. Retrieved from http://www.ehow.com/facts_7436608_use-personal-digital-assistants- healthcare.html Journal of the Medical Library Association. (2004). The use of personal digital assistants in the health sciences: results of a survey. Retrieved from http://www.ncbi.nlm.nih.gov/pmc/articles/PMC442176/ Kreidler, M.K. (2008). Health Care and Information Technology. Research Starters – Business, (1). Open Clinical. (n.d.). Electronic medical records. Retrieved from http://www.openclinical.org/emr.html PubMed. (2008). The use of the Personal Digital Assistant (PDA) among personnel and students in health care. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/18957381 Scientific American. (2009). Will Electronic Medical Records Improve Health Care. Retrieved from http://www.scientificamerican.com/article.cfm?id=electronic-health-records The art of patient care. (n.d.). Health Care Technology and Patient Care. Retrieved from http://www.art-of-patient-care.com/health-care-technology.html Wager, K. A., Lee, F. W., Glaser, J. P. (2009). Health care information systems: A practical approach for health care management (2nd ed.). San Francisco, CA: Jossey-Bass.

John Lennon - Imagine Essay -- essays research papers

Social criticism examines literature in the cultural, economic, and political context in which it is written or received. Keeping this definition in mind, it is necessary to understand the political, cultural and economic environment in which Lennon the above famous words. â€Å"Imagine† was released in 1970. The late 60’s was the time of the Vietnam War and also the time when the peace movement was at its peak. Anti-war demonstrations were a common sight on every street corner. Anti-communist sentiments were at an all time high following the war. The countless lives lost by both sides made plenty realize the fruitlessness of war and prompted them to spread the message of love, unity and peace. Due to ubiquitous demonstrations all over the world, there was social unrest. Compulsory military service added to the social unrest. Fathers and Sons left to fight the war without much hope of returning back alive thus adding to the civil unrest. As always, any period of social unrest has an adverse affect on the economy. Due to the huge war expenses and lack of man power to run the economy, the late 60’s and early 70’s experienced an economic downturn in the United States which was felt throughout the world. By the end of the 60’s, The Beatles had acquired a worldwide fan base and legendary iconic status among the youth of the world. John Lennon, the most prolific and famous of the Beatles, wasn’t averse to making political statements through his music. He knew that he had the power t...

Use of Allusions in Andrew Marvells To His Coy Mistress Essay

The speaker in Andrew Marvell's 'To His Coy Mistress'; is a man who is addressing a silent listener, who happens to be his mistress. In this dramatic monologue the speaker tries to explain his feelings to his mistress. The speaker uses many allusions to empires and other objects, events and ideas that are not directly related to his feelings, in order to explain how he feels. He uses these allusions to exaggerate his feelings in order to clearly show them. After reading over the poem once, you get a sense of what the speaker is feeling. Upon further analysis of the poem you realize that the allusions used in the poem, are in fact, what makes this poem so interesting. The speaker begins the poem by explaining to his mistress that if they had the time and place to discuss there feelings...

Class and School Size

It is important for students to receive the best education that their schools can offer to them because this would greatly contribute to their future and overall performance. Education is a significant part of a person’s life. Without it, people would have a hard time finding suitable and satisfying jobs and earn money. Still, several factors can affect a person’s learning process. Class and school size are important factors in students’ learning because this would affect their behavior and way of thinking.A class or school that is made up of a large number of students would be hard because it would mean that teachers and instructors would have a hard time monitoring each and everyone’s progress. They would not be able to concentrate on each child, which would somehow have a negative effect on the student because they would feel neglected and unimportant as compared to those who are being closely monitored. As such, there is a possibility that the students ’ learning and education would suffer because they would feel that they are not important members of the school’s community.A small sized class or school has its pros and cons. It would be good for the students because they would be guided and taught without much difficulty. They would also be able to build a close relationship with their classmates and their professors, which would help make them feel comfortable and can encourage them to learn. However, this type of setting would make the students used to being monitored and even â€Å"spoon-fed† with information. They may have a hard time adjusting when they encounter places where the population is larger, whether in another school or at the workplace environment.

The Effects of False Advertising

Final Draft: The Effects of False Advertising Since the evolution of communication, media has been used to transmit informations to those willing to absorb it. Now, using powerful technologies such as television or the internet, information has been made accessible to people in every aspect of our daily lives, trying now to influence our choices more than ever before through advertisement. However, for the most, the goal behind advertising is personal profit.Therefore, the things we are exposed to in advertisements are not always true; they often tend to make people try being someone else's idea of perfection while ignoring their own goals, and then conduct the consumers to deception. As for anything else, regulations on advertising do exist and are set by the Federal Trade Commission. But still, the problem of deceptive advertising does exist and is very persistent.My goal is to discuss the problem of deceptive advertising, by analyzing the strengths and the weaknesses of the FTC po licies on advertising, the causes and effects of the problem and finally propose eventual solutions. Part I According to its official web site, ftc. gov, †The FTC deals with issues that touch the economic life of every American. It is the only federal agency with both consumer protection and competition jurisdiction in broad sectors of the economy,† (â€Å"About the Federal Trade Commission†) advertising included.As any institution of this scale, the FTC has very strong policies regarding the field it deals with. And acts such as false advertising can be heavily punished by the law, according to the FTC’s many laws and acts. However, regardless the numerous regulations that make the FTC’s strengths, it possesses a major weakness, since as far as the commission punishes unfair methods in advertising, and it fails to clearly define the word â€Å"unfair†. William F.Brown says in his article that the term â€Å"unfair methods† remains a ge neralization that the FTC must translate into usable policies, or standards by which specific methods can be judged (â€Å"the Federal Trade Commission and False Advertising II†). More specifically, it’s not always clear what would be included within the scope of the commission’s authority. This I would rather qualify unexisting part of the FTC policy, creates a gaping hole through which the problem of false advertising slips out.And I can truly see where this problem might apply: We can always see or hear from commercials all the benefits of a product, but, usually all the undesirable side effects are either written in very small caps at the bottom, so that no one can see or practically said at the speed of light, making them incomprehensible. From my consumer point of view, I can say that these are unfair methods; however, I can hardly see how the FTC is going to punish such an act, because in fact, everything about the product is there; regardless how the inf ormation is delivered.Part II Along with the FTC policy problem, there are more causes linked to the false advertising problem. For starter, I can tell from personal observations that America is a highly competitive country with a very capitalist nature. So much that in order to sell its products, companies will not hesitate to lie. For example, I still don’t know which phone company’s network is America’s fastest, especially when most claim to be (AT;T, Verizon, and t-mobile are really getting me confused. Then there is also the people mindset that is problematic. By that, I mean people tend to respond to feeling rather than reason; a commercial full of fallacies, for example, will get customers to buy a product simply by being entertaining. I believe that people’s response to advertisements in America is different because of the way they are implemented. For every 10 minutes of a television show, there are 5 minutes of advertisement; it gives a 1/3 rati o, meaning that more than 30% of what people see on television are commercials.Even on radio stations and all over the internet there are commercials. What I’m saying is that over time, people stop noticing them, plus they become boring (think about how often you skip channels when an ad is on), that’s when marketers, in need of new ways to keep consumers attention on a product, use humor, entertainment, or make some commercials so stupid that they are rarely unnoticeable. Also, somebody desperately in need of change in his life is most likely to consider any possible option, even the most irrational.I will take the specific case of over the counter weight loss products, which has a huge market value at the moment: Approximately 100 billion dollars and expected to quadruple by 2015 (â€Å"Money Spent On Weight-Loss Programs in America Today†). A study from John Cawley (Cornell University), Rosemary Avery (Cornel University) and Matthew Eisenberg (Carnegie Mellon University) revealed that as of 2008, 68% of the American adult population was overweight, 33% obese, and that out of the majority of those trying to lose weight, 33. 9% had used over the counter weight loss products.The same study also showed that their spread is increasing because weight loss products are very loosely regulated and have a history of little efficacy and dangerous side effects (â€Å"The Effects of Advertising and Deceptive Advertising on Consumption†). One cause to that is: They are treated like food. Therefore, they are sold in supermarkets and pharmacies as well as through the internet without any need for manufacturers to prove benefits from the product, and bearing responsibilities for showing safety before marketing (food is assumed to be safe).It is then up to other governmental institutions to reveal the product to be unsafe. As a result, manufacturers of weight loss products have considerable slack in the marketing of these products. But truth is, t hey are very ineffective and can have severe side effects. Most of the weight loss products contain components such as phenylpropanolamine and ephedra, which have been identified by the FDA as increasing risks of stroke and cardiac events, as well as caffeine like products that increase the heart rate to give the impression of a faster metabolism.One big case was involving â€Å"Redux†, a drug that was designed for obese individuals, but had many people, including doctors, who were slightly overweight experience pulmonary hypertension, valvular heart disease, and neurotoxicity. Even without being an expert on this topic, I can accurately say that it’s impossible to lose weight without doing any kind of exercise; so the best these products can is ease the weight loss process. And as a matter of fact, if they were really working we would already see decreases in the overweight rate in the population.Unfortunately, not everybody understands the facts about advertising cer tain products, and people end up falling into deception by using a lot of them, ultimately affecting themselves as individuals and the population as a whole. In a long run I can hold it responsible for phenomena like emotional conflicts, because, in addition to lies, some advertising programs show a distorted image of reality which often become people’s new standard. For those influenced deeper, physical and mental problems occur, including bulimia, anorexia, the employment of harmful dietary plans, low self esteem, or thoughts of suicide.Unless the truth is revealed, some will continue to suffer. To my opinion, consumers could find products more attractive advertisements were done by normal people or without all the extra mind blowers. Other side effect to deceptive advertising is that continuously deceived consumers can actually turn their back to some product, and give negative feedback to their entourage. In some cases, it gets so bad that there are several individual law suits against a single company.Such mistrust into local products can go as far as bringing the economy down, especially if people decide to stop purchasing things of the same kind. Plus, manufacturing products that are not going to be consumed by a majority of the population is a waste of resources. Part III But like for every problem, there are a few solutions, or at least ways to lessen it. I believe the FTC needs to create a clear definition of the term â€Å"unfair methods† in its policy, so that every questionable, literally or implicitly false advertisement will be subject to revision, especially for those that can have an impact on health.In addition to this, if the public could try viewing advertising only as something to get one's attention, and recognize the commercials playing on people’s insecurities, as well as those using humor and entertainment over facts to sell a product (According to the article â€Å"The Use Of Humor To Mask Deceptive Advertisingâ €  in The Journal of Advertising, â€Å"The content analysis of 238 humorous ads showed that 73. 5% of them had deceptive claims and 74. 5% of these claims were masked by humor†).Until either is accomplished, the negative effects of deceptive advertising will be felt by the vulnerable, people, and companies will still make profit. Conclusion Overall, it’s clear to see that the practice of false advertising is very persisting and influences several aspects of our live, either by getting people to by ineffective products then fall into deception or sometimes setting new standard in society by showing a distorted image of reality or beauty.However, I believe there is no better wall to this problem than self-defense. By that, I mean it is up to the people to truly open their mind and rely more on reason, to try finding and understanding more facts about the products on the market, so that their actions toward a product define new standards for manufacturers instead of t he other way around. Work Cited â€Å"About the Federal Trade Commission. † Federal Trade Commission June 17, 2010Ftc. gov April 18 2011. Electronic. Brown, William F. The Federal Trade Commission and False Advertising II† The Journal of Marketing (1 July1947): 38-46. April 18, 2011. Print. Cawley, John, Rosemary Avery, and Matthew Eisenberg. â€Å"The Effects of Advertising and Deceptive Advertising on Consumption. † Economics Seminar Papers (30 July 2010): 3-11. Electronic. Mialon, Hugo M. and Paul H. Rubin. Economics, Law, and Individual Rights. 2008 New York: Taylor & Francis Routledge, 2008. Electronic. â€Å"Money Spent on Weight Loss Programs in The USA Today. Worldometers Information 2009. Worldometers. info April 18 2011. Electronic. Mundy, Alicia. â€Å"Weight-loss Wars. † U. S. News & World Report 15 February 1999, Vol. 126, Issue 6: 42. April 18, 2011. Electronic. Shabbir, Haseeb and Des Thwaites. â€Å"The Use of Humor to Mask Deceptive Adve rtising. † Journal of Advertising Summer 2007, Vol. 36 Issue 2: 75-85. April 18, 2011. Electronic. â€Å"What Is False Advertising? † Astra, Chan, Gurst, and Thomas P. C 2006,Aboutfalseadvertising. com. April 18, 2011. Electronic.

The Effect Of External Factors On Purchase

The results demonstrate that demographic, geographic and group significantly effect Pl. The findings of this study help marketing, managers and companies to understand young Malaysian consumers' behavior and Pl. Keywords: external factors, purchase intention (Pl), young generation, Malaysia 1. Introduction Nowadays, purchase intention is more complicated and more significant for consumers than in the past. Customers are encompassed by reports, advertisements, articles and direct mailings that provide large amount of information.Moreover, different kinds of products, supplies, super markets and shopping malls have complex and difficult decision making. This study focuses on the young generation in Malaysia because of some reasons. Firstly, immature customer segment is known as special segment for some special products. Secondly, at the period of evolution from youth to early maturity, these customer segments have their unique consumer behaviors and attitudes (Safari, AAA). Thirdly, ju veniles' effect on their families and shape family consumer behavior; finally, young consumers can change and influence culture as well as society (Safari, AAA).In addition, according to the previous studies, investigators argued that the external actors (demographic, geographic and group) influence Pl. Besides, there are some difficulties in applying these factors and measuring their effects on Pl. The effect of demographic on Pl is complicated and confusing that needs to be examined. For instance, consumers 18 to 24-year-old are â€Å"more likely than other consumers to buy a product on the spur of the moment and change brands if the mood strikes† (Abdul Raze & Summarizing, 2009). Apart from that, there are still some studies that indicate the males and females behave and make Pl in different Ways. Teenage boys were more utilitarian, whereas manage girls are more social/conspicuous conscious† (Cathy & Vincent, 2006). Furthermore, different races have different behavio rs, which can significantly affect Pl; for example, the Malady are more patriotic to the local brands compared to two other Malaysian races. Likewise, group influence significantly affects Pl. Group (social networks, television, influential, books) influences on young generation in Malaysia and changes their culture, behavior and purchase intention because they have adapted with other cultures (Eon, Ata & Philip, 2008). 2.Literature Review Purchase intention means a consumer prefers to buy a product or service cause he/she finds that he/she needs a particular product or service, or even attitude towards a product and perception of product. In other words, purchase intention means consumer will buy a product once again after she or he evaluates a product and finds out that the product worth buying. While consumers select one particular product, the final decision on accepting 153 WV,m. Essence. Org/birr International Business Research Volvo. 5, No. 8; 2012 a product to buy or rejecti ng it depends on consumers' intention.Also, a large number of external factors have been recognized, which can affect Pl (Keller, 2001). 2. The Effect of Demography on Pl One of the most important features which influence Pl is demographic (age, gender and race). Young consumers in different ages have different behavior. A nineteen years old consumer may behave differently with a twenty five years old consumer. For example, some young consumers are more concerned on the labeled products than other young consumers (Nabob & Mimed, 2010). The effect of gender depends on some factors.For example, females are more concerned about those kinds of products that are directly related to house because as housewives, the quality of the products is more important or them compared to men. Thereby, label, brands and quality have effects on consumers' PI (Seasonal, All & Seabird, 2006; Safari, Bibb). The other factors that shape Pl among males and females are information and education. For example, a study shows that females are less experienced with online purchasing; therefore, they rely on other recommendations than males during decision making process (Ciao & Yang, 2010).Atmosphere and environment also influence on consumers' Pl among males and females. An investigation shows that music in restaurants has more effect on females than males. Stephanie Wilson, 2003). In addition, studies showed that men are more risk taking than women and they are more reliance on themselves to make purchase decision than women (Seed, 2003). Different ethnic groups act differently to make purchase decision. For example, studies in the United States have shown that African-Americans in some cases have different purchase intentions than the whites (Americans).Some factors can have effects on different races such as media, advertisements, and televisions. The other example shows that 16% of married white women are more likely to do mom purchase than married black women in the United States; but some other factors (socio-economic, environment, culture, income) could be combined with race to achieve better outcomes (Ciao & Yang, 2010). 2. 2 The Effect of Geography on Pl The other external factor that influences consumers' Pl is geography. Locations that products are being produced and manufactured are very important for consumers and can shape their Pl.A place to shop for organic products is crucially integral for consumers. For instance, a research demonstrates that majority of consumers prefer to buy their organic food ND products from hypermarkets and shopping malls and only a few of them enjoy of buying products in farms (Sit & Inertia, 2010). 2. 3 The Effect of Group on Pl Group also affects consumers and their Pl. Previous experiences of celebrities have utilized different assumptions and basic theoretical grounds Of psychology to describe how a sponsorship as an influential effect consumers' Pl and their behavior (Speed & Thompson, 2000).Sport celebrities as a group of influential figures have significant influences on young consumers especially when they want to make decision to choose a brand and Pl. Star members in each team have significant effects on consumer behavior. Thus, they would make brand for the team's sponsor because team members are able to attract enormous amount of consumers for a brand (Arcadias & Fairyland, 2006). 3. Research Methodology 3. 1 Measures Data has been mainly collected based on primary research and secondary research was used as well. Previous literatures were studied to recognize the factors influencing consumer Pl.Learning and understanding key points from previous literatures were combined with this current research study to obtain better results. Sampling strategy is based on probability based. The population is in age group of 17-32 years old as millennial/young generation. Questionnaire has distributed to some Malaysian universities. According to the aim of this research, the race of population has to be M alaysian only and questions Were written in English language. The sample Was selected from universities (senior and junior students). SPAS soft. Are was used to measure/ analyze the data. 3. 2 Hypothesis Demographic factors positively effects on purchase intention, for example, there is a difference between young consumers and adult generation in the ease of purchase intention. In some cases, male and female consumers act differently to make purchase decision and also different races have different influences on purchase intention 154 WV. Essence. Org/birr Volvo. 5, NO. 8; 2012 (Hide, Gerard & Alex, 2008). Thereby, age, gender and race are strongly affecting Pl, which has been proven by previous studies.HI : (a): Age influence PI (b): Gender influence Pl (c): Race influence Pl Malaysia is divided into two different parts: west and east. Sit (2010) noted that different areas and locations have different effects on consumers' behavior and purchase intention. Consumers in cities and vi llages (rural and urban) have different behavior and purchase intention (Wong & Yah, 2008). Therefore, rural and urban influence Pl differently. H2O: Geographic influence on Pl. Friend, relative, colleague/classmates and Media impact on purchase intention. HA: Group affects Pl. . 3 Data Collection The questionnaire in this study has been distributed to 350 respondents. 325 respondents have returned the completed questionnaire, which made up 93% of overall responses. We have given the questionnaire to students usually in their classes and we had left them and given them enough time to answer the questions. After 30 to 45 minutes we went back to classes and ask students to return questionnaires. The SPAS software has been used to analyze the effects of external factors (demographic, geographic and group influence) on Pl.Consumers between 17-32 years old were selected as young generation. The research was carried out at different regions in Malaysia such as International Islamic Univer sity Malaysia (MM), University Sebastian Malaysia (LIKE), University Putty Malaysia (JIM), Multimedia University (MIX) and Nation Library. The questions mainly examined the effects of rends, relatives, classmates/colleagues and media on consumers' Pl. All scales measured on 7-point Liker-type scales ranging from â€Å"strongly disagree† to â€Å"strongly agree†. The demographic factor is divided into three separate categories.These three groups involved age, gender and race, which will be explained in the following subsections. As demonstrated in Table 1, most respondents involved are in the age group of 22-26 years old. Analysis shows that 30. 2% of the respondents belong to 17-21 age group, 40. 9% belong to 22-26 age group and only 28. 9% are in the age range of 27-32 years old. The majority of the respondents are females; 221 respondents are female (68%) and 1 04 are males, which contributes to 32% of the total respondents participated in this study.